Nam Long introduced practical solutions to assist homebuyers, encouraging to "together make housing affordable again"

HCMC, October 24, 2023 - Nam Long (HOSE: NLG) has announced a series of practical solutions, aiming to make houses easily accessible and provide settlement opportunities to the majority of people, particularly households with genuine housing needs. These initiatives are set to contribute to the improvement and development of the real estate market, ensuring a more balanced and sustainable growth.

Nam Long’s strategic agents responded to Nam Long's campaign "Together make housing affordable again".

1. Review expenses to maximize the selling price and realize the true value of the hous

Nam Long conducts market research at each stage to identify buyer segments and products that meet their needs, resulting in a realistic sales plan. In 2023, Nam Long prioritized product restructuring research to develop "real value" products for long-term investors and real residents. They aim to create a sustainable market by developing affordable housing and high-end products with optimal prices, based on infrastructure investment and population expansion needs. Nam Long has several products ready for development in large townships such as Waterpoint, Mizuki Park, Akari City, and Nam Long - Can Tho, all for the housing segment. Nam Long is committed to building 20,000 units under the Government's project and has already brought 1,500 units to the market this year at EHomeS South Saigon and EHomeS Can Tho projects.

Nam Long has also perfected business unit models, closing the real estate value chain from finding clean land funds, designing, building, organizing sales and managing and operating, ensuring cost saving in each step, resulting in reasonable product pricing and economic efficiency.

In Q4/2023, Nam Long Land has successfully applied a solution that brings diverse segments and types of housing supply to the market. For example, the EHome Southgate and EHomeS Central Lake apartments are priced from VND 600 million/unit and VND 1 billion respectively, Flora condominium products at the Akari City project, Mizuki Park (HCMC) are the most "easy to own" in the HCMC market, about VND 3 billion/unit;...

According to Mr. Van Viet Son, CEO of Nam Long Land, Nam Long's products are highly appreciated by customers with real housing needs. For instance, the recent sale of Flora - Akari City apartments has received positive feedback from the market. Additionally, affordable apartments like EHome Southgate and EHomeS Central Lake have garnered attention and even received orders from businesses interested in bulk purchases for their employees. Nam Long also collaborates with financial and strategic partners to offer customers additional financial solutions and incentive programs for furniture and home improvement. All these efforts aim to make owning a home easier for buyers.

2. Sign strategic partnership with major banks to implement practical financial solutions for customers

Nam Long's projects have consistently received strong support from banks and financial partners due to their reputable brand, solid financial structure, and products that cater to genuine needs.

To make home ownership easier and alleviate financial pressure for buyers, Nam Long is actively expanding its collaboration with banks. They are designing innovative and flexible financial solutions to meet the diverse needs of customers. These solutions include extended payment schedules, stable interest rates, and streamlined loan approval procedures. During times of market fluctuations, Nam Long offers simple options such as grace periods for principal debt repayment and the possibility to extend the loan term.

In the case of the 1 billion EHome Southgate apartment, Nam Long has partnered with Vietinbank, Vietcombank, and BIDV to provide loan packages with preferential interest rates. Customers only need to pay 30% of the total value in 5 installments until they receive the house. The bank will then loan 65% of the product value, with disbursement starting from the 3rd installment. Customers will not be charged any interest until they receive the house. From the time of handover (Q4/2023) until the end of 2025, customers will only need to pay a fixed interest rate of 6% per year. The monthly payment for principal and interest will amount to VND 7 million.

EHome South Gate was developed by Nam Long and Japanese partner Nishi Nippon Railroad, providing residential solutions with prices starting from only VND 1 billion for a 50-m² unit

Nam Long has partnered with Vietcombank, Vietinbank, BIDV, ACB, HongLeong Bank for the Flora - Akari City project, of which apartments are priced from VND 3 billion. Customers are only required to pay 30% of the total price as an initial payment, which can be divided into several installments until they receive the house. The bank supports loans up to 65% of product value, fixed interest rate of 5% for 24 months.

In addition, these banks will also offer additional preferential interest rates from 0.2% -1% exclusively to Nam Long customers.

At the same time, Nam Long commits to ensuring mutual benefits with banking partners through policies such as advising customers on choosing partnered banks, and providing fully accurate project legal documents. for banks to assess project legal risks,...

3. Increase amenities and maintain housing prices

Nam Long strives to increase value for customers by optimizing selling prices and the quality of living environment through carefully invested products that meet international standards. In large-scale integrated townships like Mizuki Park and Waterpoint, Nam Long is promoting investment plans and building important social infrastructure such as schools, hospitals, and commerce to create truly livable spaces. This October, popular brands like Emasi international bilingual school, Kingfoodmart supermarket, Tib restaurant, PhinDeli, and Trung Nguyen will open in Nam Long's new townships to serve residents. Nam Long has also signed a strategic cooperation agreement with Vietravel Group to jointly exploit urban amenities such as sports systems, tennis courts, jogging paths, and bus hubs. With its high-quality standard amenities, Nam Long is chosen as the venue for national championship tournaments and large-scale cultural and entertainment activities. Despite increasing utilities every day, Nam Long strives to keep products at stable prices suitable for customer segments in accordance with the group's mission of "Joining hands to create a living environment and valuable products for the community".

A complex of 5 tennis courts at Waterpoint Township- where the National Tennis Championship - Nam Long Cup 2023 took place

4. Cooperate with contractors, furniture suppliers,... to offer attractive incentive program

Nam Long focuses on customers and builds an ecosystem with investors, contractors, and furniture suppliers. They aim for mutual success, value resonance, and growth while contributing to the economy and community.

For project construction contractors, Nam Long offers flexibility in construction progress and extends payment time for customers.

Nam Long collaborates with reputable furniture suppliers, providing superior interior solutions at reasonable costs and exclusive incentives for customers. This creates a premise for customers, especially those with urgent housing needs, to quickly settle down and enjoy a comfortable living space in Nam Long’s townships.

Nam Long is expanding its list of supporters for this campaign, including brands like Ricons, An Cuong, Ariston, EBS, DTHomes, JGarden, Homemas, and Casta.

During the post-pandemic period where there are lots of concerns about the economy, Nam Long researches and offers strong policies to boost customer confidence in buying houses, works with banks to arrange loans and provide support policies for loyal customers. Additionally, they offer more affordable products in townships for customers who wish to settle in Nam Long's developed homes.

Mr. Tran Xuan Ngoc - General Director of Nam Long Group shared: "Nam Long wishes that “Together make housing affordable again" is not just a slogan but the reality achieved through actions. Practical actions, first reflected in product development and sales policies at Nam Long Group, then with our long-term strategic partners; and be even more proud if the program receives the companionship of new friends for our customers and for a stable and sustainable development of the Real Estate market.”

Hotline for projects in the campaign “Together make housing affordable again”